Yuliyan Mollov ORCID

Aygun Erturk-Mincheva ORCID

Abstract:

In accordance with the new paradigm in regional policy, the development of the regions should be based on the local characteristics of the specific territory. This requires the implementation of a place-based /decentralized/ approach, promoting investments in endogenous growth factors such as the business environment, small and medium-sized enterprises, human capital, cultural heritage, etc. Endogenous development factors are even more important in the context of a green and just transition, as different regions will be affected to different degrees. The present study identifies evidence from Bulgaria for the application of the nudge approach in regional policy. The possibilities of behavioral economics for improving cohesion policy and achieving sustainable development of European Union regions are analyzed.

Tenth International Scientific-Business Conference LIMEN Leadership, Innovation, Management and Economics: Integrated Politics of Research - LIMEN 2024 - International Scientific-Business Conference – LIMEN 2024: Vol 10. Conference Proceedings , December 5, 2024

Conference Proceedings published by: Association of Economists and Managers of the Balkans, Belgrade, Serbia

ISBN: 9788680194929 , ISSN: 26836149 , DOI: 10.31410/LIMEN.2024

Creative Commons Non Commercial CC BY-NC: This article is distributed under the terms of the Creative Commons Attribution-Non-Commercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission.

Suggested Citation

Mollov, Y., & Erturk-Mincheva, A. (2025). Sustainable Regional Development – Nudging Behavioural Economy Policies. International Scientific-Business Conference – LIMEN 2024: Vol 10. Conference Proceedings (pp. 627-635). Association of Economists and Managers of the Balkans, Belgrade, Serbia. https://doi.org/10.31410/LIMEN.2024.627

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