Suzana Stojakovic - Celustka ORCID

Krunoslav Bedi - School of Building and Crafts, Športska ulica 1, 40000 Čakovec, Croatia ORCID

Josip Ε imunko ORCID

Abstract:

In recent years, the rapid growth of digital technology has significantly influenced the lives of younger generations, particularly Generation Z. The study presented in this paper explicitly targets youth aged 15 to 18β€”an age group situated between adolescence and early adulthood. The authors employed a multiple linear regression model to explore the factors influencing youth trust in AI tools for cyberbullying prevention. The data for the variables were gathered using a structured questionnaire comprising seven questions. By focusing on this demographic, the authors aimed to capture authentic insights into how the younger generation perceives AI tools designed to protect them in online environments

Tenth International Scientific-Business Conference LIMEN Leadership, Innovation, Management and Economics: Integrated Politics of Research - LIMEN 2024 - International Scientific-Business Conference – LIMEN 2024: Vol 10. Conference Proceedings , December 5, 2024

Conference Proceedings published by: Association of Economists and Managers of the Balkans, Belgrade, Serbia

ISBN: 9788680194929 , ISSN: 26836149 , DOI: 10.31410/LIMEN.2024

Creative Commons Non Commercial CC BY-NC: This article is distributed under the terms of the Creative Commons Attribution-Non-Commercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission.

Suggested Citation

Stojakovic - Celustka, S., Bedi, K., & Ε imunko, J. (2025). The Trust Factor: Youth Perspectives on AI Tools for Cyberbullying Prevention. International Scientific-Business Conference – LIMEN 2024: Vol 10. Conference Proceedings (pp. 889-898). Association of Economists and Managers of the Balkans, Belgrade, Serbia. https://doi.org/10.31410/LIMEN.2024.889

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