FINANCIAL ASPECT AND ANALYSIS OF DYNAMICS OF PHYSICAL
VOLUME AND PRICES
Dragan Vukasović
Modern Business School, Terazije 27, 11000 Belgrade, Serbia
Milan Vukasović
Modern Business School, Terazije 27, 11000 Belgrade, Serbia
Darko Martinov
Nezavisan univerzitet Banja Luka, Banja Luka, Veljka Mladjenovica 12e, B&H
DOI: https://doi.org/10.31410/limen.2018.646
4th International Scientific – Business Conference LIMEN 2018 – Leadership & Management: Integrated Politics of Research and Innovations, Belgrade – Serbia, December 13, 2018, CONFERENCE PROCEEDINGS published by: Association of Economists and Managers of the Balkans, Belgrade, Serbia; Faculty of Engineering Management – Belgrade, Serbia; Modern Business School – Belgrade, Serbia; Faculty of Business and Management Sciences – Novo Mesto, Slovenia; Faculty of Business Management and Informatics – Novo Mesto, Slovenia; Business Academy Smilevski – BAS, Skopje, Macedonia; BAS Institute of Management, Bitola, Macedonia, ISBN 978-86-80194-15-8
Abstract
The company’s management strategy seeks to ensure long-term earning capacity as
well as stable financial position, expressed by adequate liquidity and solvency. The basic task
of the price policy as one of the key leverage management results is to determine the appropriate
level of prices for each product individually, which in combination with other factors, the
physical volume of production, or realization, the product range and costs, will bring the most
favorable outcome in the period for which the business politics and within it the policy of prices
is constituted. It is very important to know the dynamics of physical volume, as well as other
factors and intensities, which influence some of them to create this policy in order to define
price policy.
well as stable financial position, expressed by adequate liquidity and solvency. The basic task
of the price policy as one of the key leverage management results is to determine the appropriate
level of prices for each product individually, which in combination with other factors, the
physical volume of production, or realization, the product range and costs, will bring the most
favorable outcome in the period for which the business politics and within it the policy of prices
is constituted. It is very important to know the dynamics of physical volume, as well as other
factors and intensities, which influence some of them to create this policy in order to define
price policy.
Key words
finance, production volume, prices, costs, business policy
