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Elia Pizzolitto – University G. Dโ€™Annunzio โ€“ Chieti-Pescara, Viale Pindaro, 42 โ€“ 65122 Pescara (PE) โ€“ Italy

7th International Scientific-Business Conference – LIMEN 2021 – Leadership, Innovation, Management and Economics: Integrated Politics of Research – CONFERENCE PROCEEDINGS, Online/virtual, December 16, 2021, published by the Association of Economists and Managers of the Balkans, Belgrade; Printed by: SKRIPTA International, Belgrade, ISBN 978-86-80194-54-7, ISSN 2683-6149, DOI: https://doi.org/10.31410/LIMEN.2021

Keywords:
Music;
Musicians;
Entrepreneurship;
Entrepreneurs;
Identity;
Capitalism;
Homogenization;
Conformism

DOI: https://doi.org/10.31410/LIMEN.2021.231

Abstract

In this narrative literature review, we employed the grounded theory for studying the scientific debate, the contradictions, and the tenยญsions between entrepreneurship and music activity. In particular, this work represents a preliminary study for a more in-depth future analysis of this relationship. The analysis let emerge two superordinate structures, five themes, and eight subthemes. The two superordinate structures represent the most relevant tensions we found in the analyzed articles. The first tenยญsion highlights the complicated relationship between musiciansโ€™ identity and the entrepreneurial nature of their job. The second tension studies the needed compromises that musicians have to consider between the individยญualistic nature of their art and the needed conformism imposed by the capยญitalistic environment of the music market. Finally, in the discussion section, we consider this preliminary studyโ€™s limitations and propose several further research opportunities.

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